Top 5 Marketing Book of the Year 2012
1. How Cool Brands Stay Hot – Joeri Van den Bergh, Mattias Behrer
2. Wikibrands – Sean Moffitt, Mike Dover
3. Look at More – Andy Stefanovich
4. Brandwashed – Martin Lindstrom
5. Creative Genius – Peter Fisk
Top 5 Marketing Book of the Year 2012
1. How Cool Brands Stay Hot – Joeri Van den Bergh, Mattias Behrer
2. Wikibrands – Sean Moffitt, Mike Dover
3. Look at More – Andy Stefanovich
4. Brandwashed – Martin Lindstrom
5. Creative Genius – Peter Fisk
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